The Art of Building a Brand : Top Marketers Reveal the Secrets of Building Successful Brands
- New Delhi VISION BOOKS 2006
- 160 pages ; 22 cm. 160p 23cm
- CEO SPEAK : .
"Real world advice from real experts" - Cover
9788170945871
I. Title II. Series
Brand choice Marketing -- Philosophy
Advertising -- Brand name products Brand (Marketing) Brand name products -- Marketing TEKNOLOGI