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CONSUMER BEHAVIOR : AN APPLIED APPROACH / NESSIM HANNA, RICHARD WOZNIAK

By: Material type: TextTextLanguage: BI Publication details: Prentice Hall Upper Saddle River, New Jersey 2000Description: xxi, 586 pages : colour illustrations ; 26 cm; xxi, 586 p; 26 cmISBN:
  • 9780130895028
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Includes index Includes exercises

Includes bibliographical references

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