Principles of Marketing / PHILIP KOTLER, GARY ARMSTRONG, VERONICA WONG, JOHN SAUNDERS

By: Contributor(s): Material type: TextTextLanguage: BI Publication details: Prentice Hall / FT FINANCIAL TIMES Harlow, England 2008Edition: FIFTH EUROPEAN EDITIONDescription: xxxv, 1020 pages : colour illustrations 28 cm; 1020p; 28smISBN:
  • 9780273711568
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