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Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright

Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright - 3rd ed. - New York, NY McGraw-Hill / Irwin 2001 - xiii, 990 pages : illustrations ; 26 cm. 990p 26cm

Includes index.

Includes bibliographical references

ISBN: 9780072312836

Subjects--Personal Names:
1. Maidique, Modesto A.
2. Wheelwright, Steven C.

Subjects--Uniform Titles:
High technology industries
Technological innovations

Subjects--Topical Terms:
High technology industries -- Management
New products -- Management
Technological innovations -- Management
TEKNOLOGI

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